ALLIE JOINS OYSTER YACHTS
HOMENEWSPEOPLEALLIE JOINS OYSTER YACHTS
21 Oct 2020
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Allie Smith is head of group events at Oyster Yachts
INDUSTRY DATABASE
OYSTER YACHTS
Allie Smith has been appointed as head of group events at Oyster Yachts.
Her role will include developing and managing Oyster Yachts’ international rallies and events including the next Oyster World Rally, which will start from Antigua in January 2022.
Allie previously worked as general manager for Mike Golding Yacht Racing, before being appointed as marketing manager at Clipper Ventures.
She founded Sailing Logic, growing the company to become the UK’s leading yacht race company with a fleet of identical 40ft racing yachts.
More recently Allie has worked with Tracy Edwards MBE and The Maiden Factor project managing the Whitbread yacht’s round the world promotional tour.
“Oyster events are world-renowned and have been instrumental in helping Oyster owners, families and crew enjoy over 20 million blue water sailing miles and 90 world circumnavigations,” she said.
In addition to hands-on organisation of events, Allie will be working with Oyster’s chief commercial officer, Paul Adamson, looking at key sponsorship and commercial partnerships between Oyster and other aligned brands.